Steve Jobs and the Apple Core Competency – Delivering Happiness to individuals

JoelApple, marketing case study, New media2 Comments

 I really liked this article  by Julian Lee in www.theage.com.au  – Steve Jobs’s Apple legacy may not be so sweet at the core. He says, ” In the end I suspect Jobs will be remembered chiefly as one of, if not the, best marketers the world has ever known.” N’er has a truer word been spoken. If we look at … Read More

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JoelSteve Jobs and the Apple Core Competency – Delivering Happiness to individuals