$1 Billion. Thats what Facebook deems Instagr.am is worth. The 19 month old startup with 13 employees was acquired by Facebook in April 2012 for the sum of 1 Billion dollars. But Why did Facebook do that? The internet was in an uproar with participants firmly on both sides of the debate. Incidentally, that is also the number of photos … Read More
Apple, Social by Design.
After Apple announced the launch of the new OS, there was a flurry of reactions around the fact that Apple integrated Twitter into the OS rather than Facebook. Apple is, first and foremost a hardware company. They control the entire supply chain and make huge profits on their exceptional hardware offerings. However, the business model by which Apple sells … Read More
Social By Design.
He asked “But How do I make sure they like my Product?” I really do wish that every time someone asks a question like that, that I could reply with an honest, “Why dont you make a product that they cant help but like?” THe sad fact of the matter is that most companies are trying to place the ‘social’ … Read More